It’s official we are moving!!

FLINT, MI – A software developer’s plans to bring 100 jobs to the newly renovated Dryden Building in downtown Flint are just the first steps in what some hope will be a bigger movement.

“We’re trying to build a tech town here,” said Steven Knox, attorney for iSource Worldwide.

Hourly wages for some of the jobs will be $20 an hour on the low end, Knox said, with developers, executives and other administrative positions earning $75,000 annual salary.

The software development company created the cloud-based web-to-print service PrintSites, with the UPS Store’s 4,000 retail locations as PrintSites largest customer.

Software company relocating to historic Dryden Building downtown

Software company relocating to historic Dryden Building downtown

The $2.65 million investment could bring up to 100 jobs, according to a statement from the Michigan Economic Development Corporation.

The move downtown and plans for 100 jobs over the next two years will make iSource the fourth-largest employer downtown behind University of Michigan-Flint, FirstMerit and Rowe Professional Services, according to the Flint & Genesee Chamber of Commerce.

Jobs at iSource will include those in the call center, technical support, sales support, inbound and outbound sales associates, developers, IT workers, a bookkeeper and a paralegal worker, Knox said.

The entire third floor of the Dryden Building and part of the fourth floor will be used by iSource and the company will hire 25 people when it moves in by the end of the summer.

There will be 19 employees who will make the move from iSource’s current location in Fenton, Knox said.

The relationship between leaders at SkyPoint Ventures, which owns the Dryden Building, and iSource WorldWide has been forming over the year.

The $2.65 million investment in collaboration with SkyPoint Ventures came after iSource received a $500,000 Michigan Business Development program grant and a $2.5 million loan for the project.

“SkyPoint Ventures has invested in iSource. It’s a newer investment by SkyPoint,” Knox said. “This is a lot of different pieces coming together at the right place and the right time.”

Knox did not say how much SkyPoint has invested in the company.

“Together, we’ve put in hundreds of man hours and over $5 million of our own funds,” Bryce Moe, managing director of SkyPoint, previously said. “But more than that, our shared passion and desire to ensure that Flint’s downtown continues its revitalization through innovative companies and entrepreneurial spirit has resulted in an extraordinary partnership that will continue to flourish here.”

The Flint Journal could not reach Moe for comment on Thursday, April 28.

“I think to the point about the collaboration of iSource and SkyPoint – what they’re building and creating as far as the capacity – the Dryden could be the first of the many in terms of investment,” said Janice Karcher, vice president of economic development for the Flint & Genesee Chamber of Commerce. “This brings another great addition of great earning potential and buying power that will help the other businesses in the downtown area.”

Dominic Adams is a reporter for The Flint Journal. Contact him at dadams5@mlive.com or 810-241-8803. Follow him on Twitter, Facebook or Google+.

PrintSites + Canada

FENTON, MI – Apr 15, 2016 – PrintSites + Canada

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Good news! PrintSites is now available in Canada. This past month we’ve soft launched this update to ensure we have included all the bells and whistles just for you.

  •  One of the biggest pain around eCommerce is tax collection. We’ve made it as easy as a mouse click. Just choose your country and province settings, and taxes will automatically populate on your orders.
  • Another key area of focus was shipping. In addition to UPS, FedEx and local pick up, we have added Canadian Post to accommodate your shipping/delivery needs.
  • Included along with all the bells above, you’ll also get to experience all the whistles.

We would like to thank our customers who’ve helped us to shape our product. We’re looking forward to receiving more feedback from you as your business continues to grow.

We hope you find these tips helpful. Have other suggestions or questions about PrintSites web-to-print Storefront? Email support@printsites.com.

5 Web-to-Print eCommerce Fundamentals

FENTON, MI – Jan 18, 2016 –

Looking to get started making your PrintSites Storefront the best it can be? We’ve collected a list of eCommerce best practices tailored for the unique needs of the web-to-print industry.

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Great Product Photography

Customers connect with great-looking imagery. Investing in customized product photography and design can be an investment that pays dividends.

There are many resources for free, creative-commons licensed photos you can use in your product pages. Some examples include:

(Default PrintSites Storefronts come with dozens of ready-to-use product images across 8 matching themes.)

 

 

 

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Fill Out ‘Alt’ and ‘Title’ Tags on Images

When browsing a website, you can’t see one of the most important elements of product photography: the ‘alt’ and ‘title’ tags.

Adding these tags to those great looking product images help those with RSS feeds, screen readers, or other assistive devices understand what the images represent even if they cannot visually see the image.

Plus, using these tags improves your results for Google and other search engines.

 

 

 

 

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Install Google Analytics

Speaking of search rankings, installing Google Analytics or other analytics tracking service is essential to understanding the ROI of your marketing spend.

With just a few clicks, you can get weekly, daily, and monthly reports detailing users’ activity on your site as well as the profitability of your advertising investments. Oh, and it’s free.

Now you won’t have to guess which half of your advertising is wasted!

 

 

 

 

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Optimize Images for the Web

One of the reports Google provides is a rating of your website’s speed. Faster websites keep users longer and result in more sales.

Graphics programs like Photoshop often output images at much higher resolution (and thus file size) than anyone needs for a website.

Photoshop provides many great options for lossless (or lossey) compression out of the box. Reducing image sizes is only really noticed in the improved load time of your site.

If you don’t have access to a graphics program like Photoshop, there are many great free image optimization programs available online.

(Reducing file size is an essential step, but PrintSites uses some developer-magic to make your site as fast as possible.)

 

 

 

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Simplify Product Selection

Who likes picking dinner at a restaurant with a menu the length of the Moby Dick?

Don’t let getting to check-out be your customers’ white whale.

Simplify your product offering by narrowing products down into more sensible products. Rather than having dozens of sizes, papers, and run sizes for “post cards,” create three different postcard products.

It’s much easier to customers to reason about “small postcards” vs. “jumbo postcards.” Customers can spend more time and mental energy selecting a higher-profit substrate and finish options rather than deciding between a dozen different product sizes.

We hope you find these tips helpful. Have other suggestions or questions about PrintSites web-to-print Storefront? Email support@printsites.com.